Meet Emily Harris, owner and chief photographer at Intimate Bridal Portraits, serving South Florida clients. The Photo Life team asked Emily to share her album design process with us and review the brand new Sequoia2 Album.
Q. What’s your sales process for getting clients to purchase albums?
Most of my photography packages include a wedding album. I offer my clients Printed Press Books and Sequoia Books. They always prefer to buy complete photography packages that include an album.
Q. What’s your favorite features about the Sequoia 2 album?
The small gutter line! Also, the eco-leather is really soft.
I allow my clients to select the images that they would like to feature in their album. They do this by creating a folder on their Pictage web site. From the folder, I use Pictage’s free album design for Pro-level members. Once I receive an album proof, I email it to my clients to see if they would like to make any changes. I always use Pictage’s album design services; it is such a time-saver and they always do a fantastic job!
Q. What’s one piece of advice you’d give other photographers about how to make their album process more profitable?
Offer your albums with a standard amount of photographs. For example, offer fifty images. Then, charge clients for each additional photograph that they want to include in their book. In today’s digital world, photographers will give clients thousands of edited photographs to choose from, so most of your clients will want to add more photographs to their albums, allowing you to profit on the back end.
Written by Emily Harris
Emily earned her BS from the University of Florida in journalism and communications, specializing in photojournalism. Emily’s photo stories have been recognized nationally by the Hearst Journalism Awards, the International Documentary Photography awards in Korea, and by the University of Florida International Center of Global committee. Her work has been displayed in the 2005 Florida FlyIns exhibition, and at China’s most prestigious photo festival, Pingyao, in the summer of 2006. Emily is also a member of the distinguished Wedding Photojournalist Association (WPJA). She continues to work as a freelance photographer for news publications all over the country. Her editorial work has been featured on MSNBC and in The New York Time, The Boston Globe, The Miami Herald, Bloomberg News.