In any business, we talk a lot about building a brand. Brand loyalty is especially important for building repeat business and repeat business drives success. A photography management software like ShootQ is an excellent tool for photographers who are looking to build their brands. With features like a customizable booking form and email templates,
So everyone knows that websites are to small businesses, what a good old business card was 20 years ago. Not only is a virtual requirement for photographers, but it is expected for a photographer’s website to be many things. Today we are going to talk about photography websites and why yours may be hurting your
As photographers, you are in a constant marketing “battle” to not only market yourself as a creative photographer but to distinguish yourself amongst the throngs of photographers out there. Today, here on the ShootQ blog we hope to help you think about marketing in an “old” new way. We are going to talk about how
In the year 2017, we find that websites are to marketing what business card were 20-30 years ago. Most photographers know and understand why they need a website but far too many are missing out on an important feature of their website: the blog. In today’s article we will tell you why EVERY photographer needs
One of the most common worries for any wedding photographer is protection of their funds. Most weddings are booked well in advance and things happen. Having a good contract will protect you from loss of income and so much more. But what should you include in a wedding photography contract? **It is always wise to
The real cost of gaining clients otherwise known as: Why KEEPING clients costs less than GETTING them. As photographers and small business owners, our obvious focus is on growth. While it is right to assume that new clients = growth, that is NOT the only way to grow your business. It may not even be the
So yes, everyone and their brother will have their iphones out on the 4th of July trying to get the perfect fireworks photo or video. Social media will be flooded with "awesome" pics but are they really? Just because you can catch a blurry snap of a boom in the air, is that really AWESOME?
In our last blog post we gave lots of great advice about preparing for shooting your first wedding as a professional photographer. Today we are going one step deeper. We are talking about the benefits of having an engagement session before shooting a wedding. And going even further giving you tips on shooting your first
Let me give you a hint, it’s NOT pictures! GASP! (I know). It’s obvious that this generation, the most photographed generation in history, has the least appreciation for photos. That appreciation seems to decrease by the day. Have we, as a society cheapened the professional photo? Maybe so! But, we are here to tell you,
Photographers Need a Professional Network Photographers need a professional network. Regardless of what niche of photography you are in, you need a network of professionals, who are NOT photographers. GASP… you mean people who don’t understand what an F-Stop and a Shutter Speed are? But they just don’t GET the business! Yes, we get it,
