We’ve heard it all before: Selling in person increases your sales and client experience exponentially. There’s a lot of truth in that, and I’m thrilled to be able to talk about why. My husband and I run a boutique-style child photography business in Atlanta and have been building and serving our clients for about 5
Archives for 2011
The Photo Life Podcast: An Interview with Deanne Fitzmaurice
One Woman Band In this week’s episode, we speak with Pulitzer Prize winning photographer Deanne Fitzmaurice about her experience documenting the Khalaf family tragedy of the two sons mistaking an undetonated bomb for a toy in their home country of Iraq. We also take a moment to examine the future of storytelling, with a discussion
The Darkroom vs. The Lightroom (Lightroom Video Tutorial)
Don’t miss Jared Platt’s Lightroom Workflow Workshop in Vegas at WPPI on Tuesday, Feb 22. There are two sessions to choose from: 8am – 12 pm and 2pm to 6pm. Secure your seat today at www.jaredplattworkshops.com. Tickets are $200 at the door, but only $100 online. The Darkroom vs. The Lightroom from Jared Platt on
6 Tips for Hosting Effective and Profitable Boudoir Mini-Sessions
**In honor of Cupid, this blog post is the second in our February series on Boudoir photography. See more posts on Boudoir photography…** A typical boudoir day for me consists of anywhere from seven to twelve clients coming into my studio in one day. While powering through sessions might not work for everyone, with some
Find Your Client’s Signature Pose…and Name It
When I first started out I dreaded the engagement session. In fact, I dreaded anything that meant I had to actually pose or direct my clients. It just scared me because I had no idea what to do with them. But as the years passed and I got more comfortable with the idea, I have
The Photo Life Podcast: An Interview with Jessica Ferber
The Labours of Love In this week’s episode we meet Robert James Campbell. While documenting the New York City jazz scene in the 50’s and 60’s, he witnessed the birth of a new era from behind the lens. Despite his arresting photographs of people who would shape the American landscape, Robert Campbell passed away impoverished
Tips for Getting Started in Boudoir Photography
I receive tons of emails from enthusiastic photographers who are catching boudoir fever and would love to know how to get started! Here’s a perfect example: “I am just starting out as a photographer and would love to do Boudoir. There are so many things I need to do and learn, and I am working
Character Marketing: Why do your clients hire you?
Why do clients hire you? Think about it for a minute. Over the past 13 years as a photographer/entrepreneur, I’ve realized that the reason people hired me was not always what I assumed it was, especially in the beginning years of building my business and reputation. I would have liked to think that people hired me
6 Tips for Photographing a Destination Wedding
Destination weddings have taken the photography business to a whole new level. Once reserved only for the elite bride and groom, now many couples are choosing to have destination wedding as an opportunity to spend more time with their families and friends in a gorgeous locale and make the entire wedding an ‘experience’ to remember
The Business of Branding: Looking for Inspiration
The photography industry is filled with amazing creative leaders. There are studios that get their brand identity just right. It is very easy to look at these brands, watch them, and then (accidently) try and replicate them. I know first hand, how enticing that can be. Building an online brand is a daunting task, but