Let’s be honest – it’s a tough time to build a successful family photography business. Just sit down for coffee with anyone running or starting a business and you’ll hear chatter about how new technology and undercutting by beginners make it harder to book clients. It’s a conversation that, quite frankly, I’m tired of having. And I think it is only the tip of the iceberg when it comes to problems photographers face when working to build a client base. Recently, while at a popular tourist destination with my own kids, I noticed how many parents were carrying around DSLR cameras. I estimate it was at least half of the parents there. Sure, my camera was bigger than their cameras, but we all know that